NBNCo Internal Branding | Cre8ivedge

NBNCo Internal Brandingadmin2020-07-04T05:29:04+00:00

NBNCo Internal Branding and Communication

NBNCo Initial Logo

NBNCo Colour Chart based on the Logo

NBNCo printed posters across the offices

NBNCo ‘BBQ Talk’ and ‘IT Connect’

NBNCo ‘With a Smile’ and ‘Get to Know NBNCo’

NBNCo ‘New Starters’ and ‘2nd Birthday’

NBNCo ‘CEO update’ and ‘The Hub’

The challenge:
NBNCo were just launching in the country and had a number of new staff and personnel coming on board from various companies to set up a new experience within NBNCo. We were given the task to develop an internal communication brand and style campaign, before communicating various necessities about the business to the staff including processes, intranet, web access, etc.

The insight:
We wanted to create communication that wasn’t considered ‘the usual’ but still wanted to use the existing space and media and keep it within the budget.

The idea:
We developed an internal brand Style Guide and look, broke the visual identity down into different departments with an individual colour for each and then developed interesting communication, keeping the staff engaged and aware of the business and its processes and requirements via a creative set of posters, EDM’s and email communication.

Christopher Rodrigues
Creative Director

Doug Bray
Copywriter

Our involvement included:
Creative Direction
Strategy
Art Direction
Design
Copywriting
Account Management

Services provided:
Internal Comms
Branding
Graphic Design
Digital